Having
access to other markets, and access to more information would go a
long way towards developing the second most populous country in the
world. The ever expanding importance of the internet will positively
affect financial services, social services, productivity and also
help transportation and really, the possibilities of the Internet are
endless.
The impact of better internet service
is obvious and we've seen the benefits that derived in several other
countries, most notably would be China!
The sad truth is that India is ranked
100th in terms of digital infrastructure. Approximately 100 million
people of the 900 million customers have mobile broadband. The
connection quality is terrible, often with speeds less than 1 Mbps
and much of the time even slower! When you buy or subscribe to
something advertised as 3G, you're getting 3G service in name only!
Mobile internet is quickly replacing
the home based internet that has been prevalent for much of the past
two decades. Mobile internet is the future and in China it is the
most important and first choice.
Why, you may wonder? In India most of
the allocated bandwidth is committed to the government. The rest is
distributed by too many different commercial suppliers.
There are around ten different
providers and some would say this is a big part of the problem. With
this many providers, the profitability is limited and that leaves
little to no room to improve the infrastructure. What can be seen is
chaotic inefficiency and the ISP's in India struggle and compete with
each other and this all hurts potential revenue.
In order to make mobile broadband to
work, India needs to invest more in these networks. Sad and shocking,
not even one operator in India is able to deliver true 3G
connectivity while most everyone else in developed countries is
enjoying 4G, WiFi and even utilizing Bluetooth in the same capacity.
Getting permission to do anything with
the infrastructure requires the approval of several local governing
offices. A discouraging nightmare. The government absolutely has to
come up with a simpler national framework in order for any progress
to really take place.
Mobile internet in India is a disaster
and the results are obvious, you have an industry in debt with a poor
financial outlook, and frustrating customer experiences. These are
the bitter realities facing mobile broadband users in India and it's
why so few are connected.
India is a great country and I am
certain that they will untangle all the bureaucratic obstacles that
hinder their progress. It will require assertive leadership with
clearly defined goals. Mobile broadband is here to stay and cannot be
ignored. They simply need to catch-up to the rest, because being left
behind would be devastating!
No comments:
Post a Comment
Make your visit count and drop me a line.